Syllabus
Syllabus
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課程中文名稱 Course Title (Chinese) |
亞太地區競爭力分析 |
課程英文名稱 Course Title (English) |
Competitiveness in the Asia-Pacific Region | ||||
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開課班級 Class |
A10471; |
課程編號 Class Code |
B172 |
學分數 Credit |
3 |
課程分類 Type of the Course |
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授課教師 Instructor |
許博翔(Hsu,Bo-Xiang); 業界教師() |
修習類別 Compulsory/Elective Courses |
必修 (Compulsory) |
授課語言 Course taught in Languages |
主要語言 (Primary)：國語 (Chinese) 次要語言 (Secondary)：英語 (English) | ||
| 教學目標 Objectives | ||||||||||||
| This class will present an introduction to Asia-Pacific competitiveness analysis, focusing on important theories of international competitiveness and their strategic implications. The theories range from classical theories such as Adam Smith’s absolute advantage to more recent theories such as Michael Porter’s diamond model. This class also incorporates the theoretical advances beyond Michael Porter such as the double diamond, the nine-factor model, double-diamond-based nine-factor model for analyzing national competitiveness. In addition to the theoretical extensions, we will present practical applications of these models at different level of analysis. In addition, over decades of export-led growth, Asia-Pacific countries have generated not only impressive records of GDP growth and trade, but also international competitiveness, which has structurally transformed their economies with various degree of success. We will introduce Balassa’s (1979) revealed comparative advantage (RCA) formula to examine the relative export performance in these countries. The course has two objectives: the first is to let students understand the definition of competitiveness and what are the strategies to increase competitiveness for a country; the second is to provide students with a number of workhorse models useful in competitiveness analysis. | ||||||||||||
| 授課形式 Class Types | ||||||||||||
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| 課程內容與進度 Course Description and Progress Outline | ||||||||||||
| 1. Introduction. 2. Traditional Model: Economic growth Theory, comparative advantage theory, Heckscher-Ohlin model, Krugman's new trade theory. 3. New Model: Michael Porter's five forces model, value chain model, and Diamond model. 4. Extend Model (1): The Generalized Double Diamond Model. 5. Extend Model (2): The Nine-Factor Model. 6. Extend Model (3): Double Diamond-Based Nine-Factor Model. 7. Methodology for National Competitiveness Analysis 8. Application: National Level 9. Application: Firm Level 10.Revealed Comparative Advantage and Competitiveness. 11.Application: 東協與中、日、台、韓的競合關係 | ||||||||||||
| 業界專家協同教學課程內容 | ||||||||||||
| 教科書/參考書 References/ Textbook/ Documents | ||||||||||||
| The main textbook of this course is: Cho, D.S. and Moon, H.C. (2013). From Adam Smith to Michael Porter: Evolution of Competitiveness Theory (Extended Edition), Singapore: World Scientific. References: 1. IMD: World Competitiveness Yearbook, various issues. 2. WEF: The Global Competitiveness Report, various issues. 3. The Institute for Industrial Policy Studies (IPS). Various Issues. IPS National Competitiveness Research, Seoul, Korea: IPS and IPS-NaC. 4. Jones, C. I., and D. Vollrath. (2013). Introduction to Economic Growth, 3rd Ed. New York: W. W. Norton. (東華書局代理) 5. Chow, Peter C. Y. (2012). Trade and Industrial Development in East Asia: Catching Up or Falling Behind, Edward Elgar Publishing, Inc. 6. Porter, M. E. (1990). The Competitive Advantage of Nations, New York: Free Press. 7. Krugman, P., M. Obstfeld, and M. Melitz. (2014). International Economics: Theory and Policy, 10th Ed. Pearson Education Inc. 8. 台灣經濟研究院（2013），「東協與中日台韓之競合關係」，經建會委託。 9. 李博志（2006），「競爭力概念、衡量與策略」，麗文文化出版。 | ||||||||||||
| 評分標準 Evaluation (Criteria and Ratio) | ||||||||||||
| Midterm exam 30%. Final exam 35%. Attendance 10% Writing a report 25% | ||||||||||||
| 課業討論時間 Office Hours | ||||||||||||
| Monday 10:00-12:00 a.m., Wednesday 10:00-12:00 a.m. | ||||||||||||
| 三級核心能力養成設定 Basic Disciplines and Core Capabilities of the Department and the University | |||||
| 系核心能力指標 Core Competency-Dept. |
教師設定數值 Intensity Scale |
院核心能力指標 Core Competency- College |
對應院核心能力 Corresponding Capacity Index of College |
校核心能力指標 Core Competency of NUK |
對應校核心能力 Corresponding Capacity Index Of NUK |
| 分析數據的能力 | 35% | 資訊運用的知識力與判斷力。 | 30% | 知識力 | 60% |
| 分析經營環境的能力 | 15% | 職場需求為導向的專業能力。 | 20% | 社會力 | 5% |
| 統整問題的能力 | 15% | 與國際接軌提昇語文的能力。 | 10% | 品格力 | 5% |
| 運用外語的能力 | 5% | 創新思維與主動學習的能力。 | 10% | 創造力 | 30% |
| 人際溝通的能力 | 5% | 以科學方法解決問題的能力。 | 30% | ||
| 掌握亞太地區脈動的能力 | 25% | ||||
| 企業責任與社會關懷的能力 | 0% | ||||
| 改善作業系統的能力 | 0% | ||||
| 應用資訊技術的能力 | 0% | ||||
UCAN職涯類型設定
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| 職涯類型名稱 | 就業途徑 | 職涯類型名稱 | 就業途徑 |
| 天然資源、食品與農業 | □自然資源保育 | 資訊科技 | □軟體開發及程式設計 |
| □食品生產與加工 | □資訊支援與服務 | ||
| □動物研究發展與應用 | □網路規劃與建置管理 | ||
| □植物研究發展與應用 | □數位內容與傳播 | ||
| □農業經營 | 教育與訓練 | □行政 | |
| □環境保護與衛生 | □教學 | ||
| 休閒與觀光旅遊 | □休閑遊憩管理 | 物流運輸 | □物流規劃及管理 |
| □旅遊管理 | □運輸工程 | ||
| □旅館管理 | □運輸作業 | ||
| □餐飲管理 | □運輸規劃及管理 | ||
| 企業經營管理 | ■一般管理 | 行銷與銷售 | □市場分析研究 |
| ■人力資源管理 | □行銷傳播 | ||
| □企業資訊管理 | □行銷管理 | ||
| □行政支援 | □專業銷售 | ||
| ■運籌管理 | □零售與通路管理 | ||
| 法律、公共安全 | □公共安全 | 政府及公共事務 | □公共行政 |
| □司法 | □外交及國際事務 | ||
| □法律服務 | □國防 | ||
| 個人及社會服務 | □心理諮詢服務 | 科學、技術、工程、數學 | □工程及技術 |
| □幼兒照護及教育 | □數學及科學 | ||
| □社會工作服務 | 建築營造 | □建築規劃設計 | |
| □個人照護服務 | □營造及維護 | ||
| 金融財務 | □保險 | 醫療保健 | □公共衛生 |
| □財務 | □生技研發 | ||
| □會計 | □長期照護服務 | ||
| □銀行金融業務 | □健康產業及醫務管理 | ||
| □證券及投資 | □醫療服務 | ||
| 藝文與影音傳播 | □印刷出版 | 製造業 | □工業安全管理 |
| □表演藝術 | □生產管理 | ||
| □通訊傳播 | □品質管理 | ||
| □視覺藝術 | □設備安裝維護 | ||
| □新聞傳播 | □資材及庫存規劃 | ||
| □影視傳播 | □製程研發 | ||